Researcher | Designer
As a researcher, I use both qualitative and quantitative methods to discover insights into user needs, behaviors, and mental models. Using research to identify new opportunities for growth, such as untapped customer segments, ways to differentiate offerings, and pathways to innovation.
I draw from a diverse kit of design tools to map complex journeys, prototype solutions, facilitate conditions for cross-functional collaboration to create new service experiences
Collaborated and worked with United Airlines, UChicago Medicine, Yape and early stage startups!
Key Principles
I follow and believe in
Value people's time and energy
Observe, listen, and reflect before contributing
If you don't start, you will never know
If you don't start, you will never know
Featured Work
Over the course of 3 years I have had the opportunity to work with various industries including Healthcare, Aviation and construction, and startups using a combination of user research, UX design, service design methods to influence products, services and innovation initiatives
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UX design | Behavioral design | Agile
Boosting user engagement in Hereditary Cancer Testing through behavioral design strategies
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Service design | User research | UX prototyping
Streamlining healthcare form submission process by optimizing workflows and enhancing user engagement
Patient-centered approach to design a scalable and adaptable process to increase patient engagement. The solution focuses on promoting the use of Healthcare Power of Attorney (HPOA's) , clarifying the submission process and integrating forms into patient Electronic health records
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SKILLS
As a researcher, I use both qualitative and quantitative methods to discover insights into user needs, behaviors, and mental models. Using research to identify new opportunities for growth, such as untapped customer segments, ways to differentiate offerings, and pathways to innovation.
I draw from a diverse kit of design tools to map complex journeys, prototype solutions, facilitate conditions for cross-functional collaboration to create new service experiences.
As an architect turned designer, I specialize in transforming complex design requirements into clear, structured solutions. With a strong foundation in systems thinking, I ensure my design practice is grounded in both feasibility and viability.
As a UX researcher specializing in digital experiences, I uncover insights that shape intuitive, user-centered designs for web and mobile platforms. Leveraging qualitative methods like usability testing and interviews, alongside quantitative techniques such as surveys I identify pain points and opportunities to enhance digital interactions. Collaborating closely with designers and developers, I ensure insights drive iterative improvements that resonate with users, resulting in digital solutions that are both innovative and impactful.
As a design researcher, I bring extensive expertise in qualitative and quantitative research methods, including ethnographic fieldwork, contextual inquiries, and interviewing SME's. My work focuses on uncovering actionable insights that reveal hidden business opportunities. Collaborating closely with cross-functional teams, I choose appropriate research processes to deliver high quality insights.
As a user experience designer, I specialize in wireframing, prototyping, and creating high-fidelity mockups, ensuring designs are both functional and visually appealing. I work closely with developers, researchers, and stakeholders to ensure designs are technically feasible and aligned with strategic goals.
As a service designer, I am skilled in journey mapping, service blueprinting, and stakeholder alignment to design services that address user and organizational needs effectively. I map the current service landscape to identify pain points and opportunities, developing blueprints and strategies to streamline processes and improve user satisfaction.
Storytelling is at the heart of my ability to communicate complex ideas and engage diverse audiences. Using a combination of visuals, user personas, and real-world anecdotes, I frame stories that resonate emotionally while driving actionable outcomes.
With a background in architecture, I bring expertise in designing functional and aesthetically pleasing spaces that enhance the user experience. I specialize in spatial planning, 3D prototyping, and technical drawing to create designs that balance form, function, and sustainability.
I was lucky enough to work with Snehal on a semester-long co-design project during our time together as graduate students at the Institute of Design, and I highly recommend Snehal for any design strategy or research role. Snehal has an amazing ability to conduct effective secondary and primary research and then synthesize the data in ways that generate actionable strategies. Our team benefited tremendously from her leadership. Moreover, Snehal's combination of humility, generosity, and collaborative orientation make her a true pleasure to work with. Any team would be fortunate to have Snehal as a member, and I am so appreciative that I had the opportunity to work with and learn from her.
Elizabeth Graff
Collaborator on Solutions
Journalism Network project
Design research | Innovation strategy
Fatigue management system to prevent injuries and accidents in airport ground staff
Collaborated with United Airlines to develop a comprehensive system to identify, measure, and monitor fatigue in airport ground personnel, by proposing a holistic understanding of fatigue, integrating technological advancements and process adjustments.
